Tuesday, October 14, 2014

Hot or not? Can the Nissan Sentra scare the old-timers of the market?




The new sedan Nissan small clearance and only one engine against the three or four most competitors. But if the buyer wishes to coincide exactly with the generated marketers Nissan trim levels, the price will be more than attractive. And if you do not match?


The emergence Sentra sensation is gone – probably no surprise to the last time such a vehicle in the line of Nissan. C-Class sedan – one of the main contenders for the role of an ideal family car, and the pursuit of profit foreign manufacturers have mastered this market niche for a long time and thoroughly. Nissan was also not averse to grab a jackpot, but its market strategy did not look too clearly. Against such worthy machines like Skoda Octavia and Opel Astra Japanese exhibited model Tiida, which is not enough that did not impress any design or ergonomics or driving characteristics – so also the size is more related to the B-class.


The new model is no longer a 4 m 60 cm in length – a standard measure for modern C-Class sedans.But the record “Japanese” can not be called: in four of its direct competitors wheelbase – the same 2 m 70 cm, and still have three – one to two centimeters more. By volume of the luggage compartment (511 liters) Sentra gets into the top five, but noticeably inferior to the leader’s rating in the face of Skoda Octavia (590 l). Ground clearance of 155 mm can be called a statistical average. Those for whom size matters, it makes sense to first pay attention to the Peugeot 408: “French” ahead of all competitors in length (4 m 70 cm), the value of the wheelbase (2 m 71 cm) ground clearance (178 mm) and in terms of boot (560 liters) in second place.


Hot or not? Can the Nissan Sentra scare the old-timers of the market


Under the hood of all Sentra will be the same engine of 1.6 liters and output of 117 hp (Paired with a manual transmission or continuously variable CVT). In wider range of competitors: the one and only engine costs only Daewoo Gentra – the most “mature” and most budget car segment, formerly known as the Chevrolet Lacetti.Even when buying not really a favorite of Hyundai Elantra, you can choose between two engines.Generous of all managers Peugeot, Skoda and Volkswagen – Model 408, Octavia and Jetta come to the Russian market with four different engines, the French and Czech sedans you can buy even with a diesel engine.


But by the number of complete sets (after all, it will be collected in Izhevsk) “Japanese” ahead of all. While Opel or Skoda costing three levels of equipment, at Nissan they turned out as many as seven. However, very often the difference between them is minimal: for example, the second-grade availability Comfort differs from most accessible only advent Welcome recorder in addition to the 4 columns available on the Sentra default.Because of this, the potential buyer may face a paradox: at a glance the range is wide, but in fact the room for maneuver severely restricted.


Hot or not? Can the Nissan Sentra scare the old-timers of the market



“Multi” drive is included in the list of standard equipment of all, without exception, Sentra, and the key to start the engine with the machine in trim levels, starting with Elegance Plus. Diagonal screen multimedia system – less than 6 inches, while many competitors can boast 7-inch displays.


The two most accessible equipment look moderately rich: in the list of standard equipment – air conditioning, heated front seats, four electric windows and dual airbags. We should also mention the default available on all Sentra stabilization system, which many competitors put on a low-cost version of its sedans with much difficulty.


But things are not so simple. Firstly, the available equipment “Japanese” look rich, because he does not really available trim levels – such as Shkodovsky Active, which indicates no air conditioning, no heated seats, no stabilization system, but allows you to buy Octavia for just 644000 rubles. Secondly, if the machine does not seek to compare with the same on the last line of a set of equipment, the competitors Sentra not appear less attractive, and the machine is in place receiver with USB IR port and support for Bluetooth. And Sentra in picking Welcome, may cost cheap version Opel Astra and Mazda3 with minimal differences in the list of standard equipment (in all cases we are talking about cars with manual gearbox).


Hot or not? Can the Nissan Sentra scare the old-timers of the market


Sentra looks almost perfect option if the buyer’s wish list is exactly the same with the generated marketers Nissan bundle.  “Keep blow” only the French. When it comes to the more affordable trim levels – Peugeot 408, which in most cases cheaper, Discerning buyer this car in the absence of xenon headlights, cruise control and leather interior will not be able to meet – but will pick up the banner of Citroen C4.


If the buyer closely within invented kits, then the game can start, and other sedans.  Prices for Skoda Octavia is hardly low, but do not forget that in all three standard trim a few dozen options can be purchased separately. And if because of this not to overpay for unnecessary price of a particular vehicle may be not so extortionate. Finally, we can recall that in the list of options for the Sentra no heated steering wheel, blind spot monitoring system, automatic parking system, electric heating of the windshield and the power seat – so if you need a car “in full stuffing” have to remember the almost forgotten market Ford Focus or the most expensive of the C-Class sedan VW Jetta (however, heated steering wheel can boast only Korean “brothers” Kia Cerato and Hyundai Elantra).


Hot or not? Can the Nissan Sentra scare the old-timers of the market



Like most competitors, heating the rear seats in the list of options is not (although it is available, for example, customers, Kia Cerato).Against the background of the generosity of marketers Nissan, do not require a co-pay for the stabilization system, the strange looks savings pockets on backside of the front seats – they (as well as the armrest in the center rear seat) appear on the machines


In one word, it would be too bold to predict the new sedan Nissan high-profile failure of the small ground clearance or not “empty” configuration. But call Sentra bestseller, seeing the price list a couple of attractive amounts too naive.To understand, we must consider: the buyer – carefully calculate the price of a vehicle with a unique, necessary to him a set of equipment, and managers Nissan, journalists and everyone who interested to what is happening in the market – count the number of cars sold.



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